Yesterday, late afternoon, I sent out my Spring Newsletter. It was the first time I ever used Mail Chimp, which is an email marketing/list manager. There were some good things and not so good things about it, but even worse, I was so impatient to send out the letter in the new template, I neither proofread it or edited it!
Now I am mortified.
First of all, in my Google account, my contacts are beautifully organized. I have my Newsletter List: People I know want to receive my seasonal newsletters because they specifically signed up for them, or I personally asked them if they wanted to be on the list – and they agreed. Then I have my SoCal List: Local People I promote to when I am having a significant exhibition in the Los Angeles Area; my Promote List: Galleries and news media that might like to know about a press release that relates to art, particularly mine; No Spam: People that do not want any mail from me unless it is personal; Family: A group of top priority people that are, or might as well be, family; Book Promote: BookArts people that I can promote to when I have a new handmade book to pedal.
But, when I tried to import my Newsletter List into the Monkey Mail, it pulled in every contact I ever had. So, I have annoyed every contact on all my other lists. Shame, shame, SHAME on me!
Now, for the actual writing in the newsletter, WHAT AN EMBARRASSMENT! I probably started three different chains of thought that I never even finished. I just left them floating out in space like some kind of airhead. THEN, there was reference to spin art that I DID edit out, yet I referred to it later in the paragraph, giving the reader no sign or signal as to why I would mention LSD or “spinning,” which only made me look like a complete ding dong!
What I meant to say there was: what if there was an artist that created circular spin splatter paintings, and that was all he did for 20 years? Every day, he went into his studio and created these paintings that all looked extremely similar to one another and he sold every single one of them for a large amount of money. Enough money to pay for his house, his car, his wife’s, and put his three kids through college. A LOT of money. Do you think he is doing these paintings for himself, the money, the process, his audience, the father that never loved him, some or all of the above?
That was really the question I was posing.
What I didn’t share then afterwards, was my own personal strife, outcome, realization, etc. regarding the same question: Who am I trying to please? And all this time before I recently pondered this question, who was I trying to please?
Wow, so many people other than me. Mostly, the made-up God in my head. Do you have one of those? In psychology it is called the Super Ego. That was usually my problem, and not just with art.
Now, it must be me. Id, id, id, id, id! I want to paint what I want to see. Period. Life is too short to try for anything else. That million dollar idea…what if I didn’t like how it looked? It would probably look stupid. Look at all the other million dollar ideas out there. Would you want that over your fireplace? There are very few I would want to own. I know what I like and I know I can make it, so there it is.
Now, I know there were some other points in that newsletter I forgot to tie up, but I’m starting to get spaced out again. So, until I can just trade my brain in for something better, see you on the flip-flop.